01
Pick your studio
Games, interactive fiction, short-form video, and adventures all count equally this week. Open whichever studio matches what you want to make, pictured below.
Weekly Theme
Ended
Folklore week · live
Weekly Theme:Folklore
Build anything: games, shows, stories, adventures, whatever you want, and land in the weekly theme row in the catalog with everyone else who shows up.
Required: read this first
Build in any format, tag with folklore-week to enter.
Publish to RUN before September 16 at noon PT.
How to enter
Pick a studio, build it, publish.
Any RUN studio counts. Build around this week's theme, tag your project folklore-week, publish before the close, and you're automatically in the catalog row.
02
Build around Folklore
Folklore is a deep well, not one tale. A fairy tale told from the wolf's side, a trickster god's bad bargain, a cryptid from a small-town legend, a creation myth reimagined, a nursery rhyme with a dark turn. Riff on a legend, a creature, a moral, whatever the word sparks for you. Solo or with friends, no team-size cap.
03
Publish to RUN
Add the keyword folklore-week to your project, then share it to RUN before September 16 at noon PT and you're entered automatically. Keep refining right up to the close; your latest published version is what lands in the catalog row.
About
A weekly prompt for creators of every format.
RUN.labs is a running series of 7-day creative challenges. Every Wednesday we drop a theme, and you have until the following Wednesday at noon PT to build something around it, in whatever format you work in: a game, an interactive story, a short video, an adventure.
There's no prize pool and no leaderboard. Publish your entry before the week closes and it goes up automatically, no forms. The theme's row goes up in RUN's catalog the moment the week opens and stays there until a week after it closes; every entry lands in it as soon as you publish, side by side, so it's less a competition and more a weekly show-and-tell for whatever the theme sparked in you.
This week's prompt: Folklore. Old stories are yours to retell. A fairy tale with teeth, a trickster's bargain, a monster from a village legend, a myth reimagined, a bedtime story that branches. Build it in Game Studio, Story Studio, Video Studio, or Adventure Studio and you're in.
Theme & rules
What counts as an entry
- To enter: build something on this week's theme in Game Studio, Story Studio, Video Studio, or Adventure Studio, add the keyword folklore-week to your project, then publish it to RUN before the Wednesday noon PT close. Every published entry tagged folklore-week is in automatically, no separate submission form.
- The keyword is required: entries without folklore-week tagged on the project won't be pulled into the catalog row, even if published on-theme in the window.
- Any format counts: games, interactive fiction, short-form video, and adventures are all eligible under the same theme and the same week.
- All original: your entry must be your own original work made for this week's theme. No clones, no copyrighted characters or assets you don't have the rights to.
- Everyone in the row: there's no ranking and no leaderboard. Every entry published on-theme before the close lands together in a row in RUN's catalog during the week.
- Every qualifying entry earns 10,000 credits. Publish something on-theme, tagged folklore-week, before the close and the credits land in your account after the week wraps. One award per creator, however many entries you publish. Credits are for building on RUN: they have no cash value and can't be transferred or cashed out.
- We reserve the right to pull entries that clearly aren't on theme. If an entry has no real connection to the week's theme, we may remove it from the catalog row and withhold its credits, at our discretion. The same goes for anything that breaks the content rules.
- Submissions close Wednesday at noon PT. The catalog row is up from the moment the week opens and stays up until a week after the close.
Schedule
Milestones
Sep 9 · 12:00 PT
Folklore week opens
Building opens in Game Studio, Story Studio, Video Studio, and Adventure Studio.
Sep 9 – Sep 16
Build week
Seven days to build around the theme in any format. Published entries land in the Folklore week row in RUN's catalog all week. Drop-in help in #weekly-theme.
Sep 16 · 12:00 PT
Submissions close
Anything published after this won't count.
Sep 16 – 23
Row stays up
The Folklore week row stays in RUN's catalog for a week after the close.
FAQ
Common questions
Is Folklore free to enter?
Yes. Folklore is a free 7-day game jam on RUN. Anyone can join, build a game, and compete.
How do I enter Folklore?
Any RUN studio counts. Build around this week's theme, tag your project folklore-week, publish before the close, and you're automatically in the catalog row.
When does Folklore run?
Folklore runs Sep 9–16.